Delving into the realm of (children’s) fashion has been a journey filled with unexpected discoveries. An industry sometimes known for its glamour and trends, revealed nuances that extend beyond the surface.
Here are five aspects that took us by surprise, offering a glimpse into the intricate and ever-evolving world of fashion.
fast-paced evolution:
Despite our awareness of the swift and continuous evolution of fashion trends, having closely observed these shifts for over a year, we were astounded by the speed at which they changed.
Styles, preferences, seasonal shifts, and the popularity of items can seemingly transform overnight, underscoring the dynamic nature of the industry.
However, amidst this rapid evolution, it’s crucial for us to exercise mindfulness and resist the temptation to make unnecessary purchases. It’s possible to stay on trend while making thoughtful and smart choices, ensuring that our fashion choices align with both our style preferences and a more sustainable approach.
global impact:
The fashion industry’s global reach and almighty influence… We’ve gained a better understanding of how trends can transcend cultural boundaries, and how fashion has become a powerful means of expression and cultural exchange worldwide.
SUPPLY CHAIN COMPLEXITY:
The intricacies of the fashion supply chain… from the variety of methods in sourcing materials to manufacturing, distribution, and retail, the process involves numerous stages and stakeholders, contributing to the complexity of the industry – with so many getting it right but also so many fast fashion retailers getting it so wrong.
The True Cost film was enlightening for this aspect – if you haven’t seen it -its worth a watch!
ENVIRONMENTAL IMPACT:
Learning more about the substantial environmental impact of the fashion industry was eye-opening. The production of textiles, waste generated, and the carbon footprint of the entire lifecycle of a garment are significant concerns that can sometimes go unnoticed. We’re hoping 2024 will continue to shine a light on this issue.
The fashion industry is responsible for about 10% of global carbon emissions, more than international flights and maritime shipping combined.
INNOVATIONS & TECHNOLOGY:
The fascinating role that technology and innovation play, and will continue to play, in the realm of fashion is really interesting. From sophisticated manufacturing methods and circular economy models to groundbreaking material innovation and the incorporation of AI in design, including data-driven design, the industry consistently welcomes and integrates new technologies.
We love learning, we love the ride and we love doing our small part to try and make a difference.
Warm wishes,
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