INTRODUCTION
As we reflect on the past year of our journey with Our Little Wardrobe, the memories flood in – from our humble beginnings on Vinted to the exhilarating experience of hosting pop-ups in Elys department store. Each step has been a lesson, a triumph, and a chance to connect with amazing individuals who have become integral parts of our growing family.
the vinted experience
Our journey kicked off on Vinted, where we dived into the world of pre-loved children’s wear. It was a learning curve, from setting up shop to photographing each item in our makeshift studio (thanks to some professional lights in our garage) and crafting meticulous descriptions. The joy of receiving our first 5-star review was a great feeling and as they rolled in to over 150 we were over the moon– a testament to our commitment to quality and customer satisfaction.
importance of team
Along the way, we’ve encountered remarkable individuals who have played pivotal roles in shaping Our Little Wardrobe. Phil, our website developer, instantly understood our vision, turning it into a reality. We’ve learned that the journey is not a solo endeavour; it’s about building a team that shares the same passion and values.
navigating challenges
Not every encounter has been smooth sailing. An unfriendly ‘digital’ agency kindly encouraged us to ‘rethink our idea’, and that became a catalyst for doing the complete opposite… and moving forward with our idea…
embracing social media
Our Halloween post on Instagram (2022) marked a milestone in our social media journey. Crafting every word, selecting the right images and finally… pressing ‘post!’ (We won’t tell you how long that first post took us.) We since made the decision to bring on board the wonderful Chloe, our social media/ content manager, who keeps us accountable, ensuring regular content that resonates with our audience – she’s a whizz at the insta reels too!! We set a target with her to hit 1000 followers by Christmas which we achieved just last week so again, a small milestone we will celebrate!! The next milestone is much higher though – so please tell all your friends to follow us!!
dreams in wimbledon
Organising pop-up events throughout the year has been an invaluable learning experience, reaching its pinnacle with the opportunity to feature in Elys department store in Wimbledon – a dream realised. We have the lovely Alexis Hutchings (from Small Business Wonders) to thank for this and all of her hard work on relationship building and championing our local small businesses. Our aspiration is to grow this partnership, establishing an enduring presence for Our Little Wardrobe in the core of the community.
Commitment to Sustainability and Collaboration
We’ve delved into sustainability, attended conferences about the future of fashion, and connected with experts.
2024.
2024 now holds the promise of our e-commerce website launch, a space where quality pre-loved children’s clothing is curated for a seamless shopping experience.
While we’ve cherished our experience on Vinted, we believe in providing something distinctive – a premium space dedicated to pre-loved children’s clothing, offering a convenient one-stop shopping destination. Our focus is not on designer labels, and we aim to keep things simple. A boutique where you can confidently purchase high-quality preloved children’s clothing, carefully curated for you and guaranteed to be in excellent condition. Our ultimate goal is to collaborate with like-minded brands that share our values, assisting them in their pre-loved initiatives as we work towards a more sustainable future.
GIFTS OF THOUGHTFULNESS
As the holiday season approaches, we invite you to consider the gift of preloved treasures. Our new website offers a ‘gift wrap’ option, perfect for eco-conscious friends. A gift voucher from Our Little Wardrobe is not just a present; it’s a commitment to sustainable and thoughtful gifting.
CONCLUSION
As we bid farewell to 2023, we are filled with gratitude for the challenges, triumphs, and incredible people who have shaped Our Little Wardrobe. With the upcoming launch of our e-commerce website, exciting collaborations, and a commitment to sustainable fashion, we’re poised for an exhilarating journey in 2024.
Thank you for being a part of our story – here’s to a future filled with pre-loved dreams!
Warm Wishes,
Our Little Wardrobe xxx
